Monday, 12 January 2015

Image Size And Resolution




These images above of a duck are 2 inches in size but their resolution in pixels per inch have been decreased. The lower the PPI, the less pixels make up the image, therefore making it look less clear and crisp.



An image of the Suffragettes is relative to my political multipage document as my target audience will be young females. The screen size of the image is 620x591 pixels.

Physical screen size in inches
620/72=8.6 inches
591/72= 8.2 inches

Physical print size in inches
20/300= 2.07 inches
591/300= 1.97 inches

Physical print size in centimetres
2.07*2.54=5.26cm
1.97*1272.54=5.00cm

Physical print size in millimetres
5.26*10=52.6mm
5.00*10=50mm

Now I know how to convert an image from it's screen size to it's print size, I need to know how to convert an image from it's print publication size to it's physical screen size and to do this, you must do the process above in reverse.



This is picture of Andrew Garfield as Spider Man from Empire magazine.

Physical print size in millimetres 
127x157mm

Physical print size in centimetres
127/10=12.7cm
157/10=15.7cm

Physical print size in inches 
12.7/2.54=5.00 inches
15.7/2.54=6.18 inches

Pixel dimensions in inches
5.00*300=1500 inches
6.18*300=1854 inches

Physical screen size in inches
1500*72=108,000 inches
1854*72=133,488 inches


6 Word Story GIF


Here is a quick animated GIF I made on Flash using symbols and classic tweens to present a short, 6 word story about what my weekend consisted of. 

Thursday, 8 January 2015

Shot Practice




Setting up a shot is something you that you should always take care with whilst doing. The main things you should focus on are the ISO level, aperture and the shutter speed. All of these factors change the lighting of what you're shooting depending on your location, for example if you're outside you aperture and ISO levels won't have to be as high as the natural light will help you out.

Above are three shots that I set up, adjusting the focus, zoom and changing the aperture and ISO levels. I kept the shutter speed at a standard 50, but altered the ISO and aperture due to where the natural light was. The only shot that I feel has good lighting is the final shot filmed from the right side of Tom, I made the aperture higher for this shot was the natural lighting wasn't behind the camera. I think I also should've made the ISO and aperture levels higher on the shot filmed from behind Tom and Becky as the natural light was to the side of the camera. 

When filming inside there is a lack of natural light, especially as it's getting darker so the lighting levels will have to be adjusted carefully so that the shot doesn't look to dark or too full of noise.


Magazine Focus Group



As part of my research to discover the best way to design a political document aimed towards young people, I held a focus group with five people in the class to compare a political magazine with a popular magazine aimed at young people.

I showed them the cover and examples of articles from Company Magazine and Total Politics Magazine along with a list of talking points, those were:

  • Target audience
  • Layout
  • Texts/fonts
  • Images
  • Image/text balance
  • Colours
  • Tone
  • Is it appealing
  • What would you change
  • Best features
  • Which do you prefer
I also asked whether the group thought the modern, fun design of Company magazine would work as a design for a political document aimed at teenagers.

Overall, the group preferred Company magazine as they liked it's modern layout that was clear aimed at young people. They liked the colours and images used and the fact that they weren't too bold and over the top kept the tone of the magazine mature. One of the main points of Company magazine that stood out was their '#readitandtweet' feature. The group thought that a feature like this would be a point of interest in a political document aimed towards young people as almost all teenagers spend most of their time on social media and it would be a fun way to keep up to date with politics.

Total Politics magazine was very unpopular with the group because of the general tone and layout. It was described as looking like a newspaper that was far too text heavy and the small, boring images didn't break the text or add a point of interest to the articles. Total Politics magazine is an example of the typically boring information that is accessible if you want to find out more about politics, it doesn't appear to a young audience and the group feel as though continuing to produce magazines like this won't help engage young people in politics. 

Monday, 5 January 2015

Magazine Layout Textual Analysis






Marie Claire is a popular women's magazine that focuses on fashion, celebrities and lifestyle. I have decided to aim my political multipage document towards young females so by looking at the features of magazines in general that are aimed at females will help me to discover what the female audience are attracted to. 

The headline is written in the trademark Marie Claire font so that regular readers will automatically notice it on a shop shelf and also non regular readers will recognise the repeated style which may intrigue them to purchase and read the magazine. The headline is pink which matches the colour scheme of this months issue of the magazine, the colour scheme will change to compliment the cover image and in this case the pink text used ties in with Pixie Lott's pink toned make-up which is visually pleasing as the text and image compliment each other to look professional and neat. Pink is the stereotypical colour which is used to target a female audience and the use of pink almost automatically suggest that the audience of the document is strictly just female. As my document is primarily going to be aimed at females but most of the information will also be relevant to males I don't want my main colour scheme to be pink but I would consider experimenting with a purple colour scheme.

Buzzwords 'Best' and 'Life Changing' are used on the front cover, they are used to attract your attention to the articles inside the magazine and emphasise the interest and importance of the articles. The reader knows that the story won't be life changing but by seeing the words written down they are likely to want to discover how great the information really is. Buzzwords are very affective because they make the reader question whether what they're about to read really could be the information they've been wanting to know for a long time. The use of buzzwords makes the magazine publishers seem confident about their content so I would like to use buzzwords on the front of my political document as I think that they will be good at adding interest to a topic that is usually considered boring.

The cover line on the front of the magazine is 'Fashion Forecast' followed by a smaller strap line that reads 'Cool spring trends- plan your new look now'. When I read the cover line and it's strap line I noticed that alliteration has been used throughout, alliteration is attention grabbing and also cuts down bulky sentences as what 'Fashion Forecast' really means is 'this is what we will predict will be in fashion'. The strap line underneath also has an alliterative feel with the 'plan your NEW look NOW' continuing with the subtle alliteration keeps the strap line snappy and interesting rather than too informative. A large amount of information is unnecessary on the front cover as the aim of the front cover is to encourage the reader to want to read what is inside the magazine, so if the explanation on the front cover was too in depth then the reader may not open it up. 

The most effective style for a women's magazine is to have a large, attractive image and minimal text that is punchy and intriguing. Marie Claire's cover is appealing to a female audience firstly because of the colour scheme and secondly because of the way they tease the reader into wanting to read more about the segments advertised on the front cover. A casual, gossipy tone is used to sound friendly and inviting and although my political document is on a more serious topic than women's gossip, I think that if I create a chatty and casual tone the audience won't feel as pressured to try and take in lots of serious information. 

Symbols On Flash



You can use flash to create a Symbol which is like a master for when you need to repeat an object. I created a simple symbol to practice the process. Firstly you click Insert> New Symbol the name your symbol, I named my house and then drew a house, which I can find in the library under the name house.




Holding down Alt to create identical copies of my house, I created a line of houses and coloured them. Once I had my row of house I clicked Modify> Convert To Symbol and named the new symbol 'Street'.
On separate layers, I replicated my row of houses and resized them as well as altering the brightness to add more depth, to look like a town scene. I then added key frames at the beginning and end of the timeline for each layer so that the street would remain the same throughout the movie clip. 


To turn my town scene into a scenario, I added a new symbol and named it Car, then drew a car. I created a new layer on my timeline and named it car one so that I could place the car on this layer. I placed the car on the edge of the left hand side of my scene then I created another key frame further up the time line and moved the car to the right side edge of the scene. 


The point of adding the car is to have it moving across the scene, so on the car layer between the two key frames I right clicked and chose 'Create Classic Tween' Now when I press play, the car moves across the scene. 







Friday, 2 January 2015

Statistics On Young People Voting

  • The green 'Electorate' section on the chart is the amount of people eligible to vote and the red 'Turnout' is the proportion of those people who did vote. 
  • The highest recorded turnout for an election was in 1910.
  • The country with the highest turnout is generally Wales and the country with the lowest turnout is usually Northern Ireland.


















  • Since 1964 you can see there was a decline in the turnout of people aged 18-24 voting in the General Election, however in 2010 there was a significant rise in young persons turnout compared to the previous election.



















  • The chart above shows the turnout of young people at General elections compared to all of the older eligible voters.
  • It is clear that the young voters are the minority ad especially in 1997-2010 the amount of young voters compared to the rest of the voters is considerably less.
  • I think this may be linked to the fact that as the world becomes more modern and teenagers have a lot more to engage in, the thought of voting and being interested in politics is almost unconsidered. Therefore, I think it is extremely necessary to create and get involved with campaigns to encourage young people to start voting otherwise the amount of young voters will inevitably continue to decrease. 

Aliyah Dar. (03/07/2013) 
Elections: Turnout [online]. Availible at: www.parliament.uk/briefing-papers/SN01467.pdf.  [Accessed 02/01/2015]